"Fox was game to experiment with us on something that hadn’t been done before — real-time measurement of audience reaction over Twitter."
—
Adam Sharp, manager of government and political partnerships for Twitter in Washington, in a statement to the New York Times. Fox and Twitter Join Forces for Republican Debate
The news: During next Monday’s Republican primary debate, Fox News and Twitter will analyze hashtags and feeds (in particular, #answer and #dodge) in an attempt to get real-time metrics on audience views.
In turn, Fox will display trends on its Web site and commentators will use the data as they analyze the debate afterwards.
(via futurejournalismproject)
- 01.16.12
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